A hands-on, commercially focused and collaborative partner to business owners and leadership teams. Whilst many lead with numbers, I think in stories. The figures matter, of course, but so does the journey – and I help owners identify their strategic destination and navigate the twists and turns towards a successful outcome.

I'm passionate about leveraging technology to enable smaller businesses to compete with larger rivals by working smarter, not harder. AI is an emerging technology with huge potential. I work with leaders to establish engagement frameworks and identify business use cases.

Early in my career, a mentor told me we have two ears and one mouth and should use them in that proportion. It was invaluable advice that still shapes how I engage with clients today.