Introduction

I’m a senior strategist with 15+ years’ experience across start-up, nonprofit, agency and government roles in the UK, US and Singapore. I step into complex situations and help leaders find clarity - in their positioning, priorities and decision-making - so teams can move forward with focus and confidence. My leadership style is calm, helpfully questioning and practical. I listen carefully, surface what’s really driving the challenge, and bring structure where things feel messy or overwhelming. I’m comfortable working closely with founders and small teams, building capability as well as direction. As a fractional executive, I help organisations think clearly, make good decisions, and put solid foundations in place to support growth.